3 Reasons Why the Nokia Booklet 3G Netbook Stands No Chance

by Jay Bika on September 2, 2009 · 13 comments

in News,Nokia,Opinion

I don’t know how this piece of news went passed me (actually, I know… I was on holidays) but there’s a Nokia netbook that’s about to hit the market really soon. The question every interested person or party must be asking is wether the Nokia Booklet 3G stands a chance in the super competitive mini laptop industry that’s currently dominated by the Acer Aspire One.

I have a feeling that the Nokia Booklet 3G netbook will not have an easy ride and will have a hard time having an impact on the computer industry. Here are a few reasons:

1) A Nokia netbook does not make sense. Netbooks are small notebooks which are computers. Nokia is a mobile phone manufacturer. Yes, the Nokia Booklet 3G is a communication device but it’s not a mobile phone and the consumer will be rather stick with a netbook notebook made by a computer company

2) The first netbook notebook was launched in 1997 2007 (I meant to write), that’s two years ago. The Nokia Booklet 3G has just been announced and Lord knows when it will be released. Unless the Nokia netbook will have some features that will be worth the wait, it will be yet another netbook brand and model and will be barely noticed.

3) The Nokia Booklet 3G faces formidable competition from so many brands and models. And some of these competitors are not small players. Acer, HP, Dell, Apple (soon), Asus to name a few. If Dell and HP are having a hard time competing with the Acer Aspire One [See: Asus vs Acer: Why the Acer Aspire One Is the Most Popular Netbook] what chances does the forthcoming Nokia netbook have?

To survive this tough segment, the Nokia Booklet 3G netbook will have to have something so different à la Apple iPod revolutionizing the MP3 player market. If that does not happen, the Nokia netbook will make news when it is released and will never be heard of again or until it makes news that it is being discontinued.

What say you? Am I full of crap or is the Nokia netbook doomed before it’s even out?

I don’t know how this piece of news went passed me (actually, I know… I was on holidays) but there’s a Nokia netbook that’s about to hit the market really soon. The question every interested person or party must be asking is wether the Nokia Booklet 3G stands a chance in the super competitive mini laptop industry that’s currently dominated by the Acer Aspire One.
I have a feeling that the Nokia Booklet 3G netbook will not have an easy ride and will have a hard time having an impact on the computer industry. Here are a few reasons:
1) A Nokia netbook does not make sense. Netbooks are small notebooks which are computers. Nokia is a mobile phone manufacturer. Yes, the Nokia Booklet 3G is a communication device but it’s not a mobile phone and the consumer will be rather stick with a netbook notebook made by a computer company
2) The first netbook notebook was launched in 1997, that’s two years ago. The Nokia Booklet 3G has just been announced and Lord knows when it will be released. Unless the Nokia netbook will have some features that will be worth the wait, it will be yet another netbook brand and model and will be barely noticed.
3) The Nokia Booklet 3G faces formidable competition from so many brands and models. And some of these competitors are not small players. Acer, HP, Dell, Apple (soon), Asus to name a few. If Dell and HP are having a hard time competing with the Acer Aspire One what chances does the forthcoming Nokia netbook have?
To survive this tough segment, the Nokia Booklet 3G netbook will have to have something so different à la Apple iPod revolutionizing the MP3 player market. If that does not happen, the Nokia netbook will make news when it is released and will never be heard of again or until it makes news that it is being discontinued.

{ 13 comments… read them below or add one }

1 Turnips September 2, 2009 at 11:13 pm

I think point #1 is invalid as phones are basically little computers, wouldn’t you say? As for being doomed, I’m sure the Booklet 3g will make a profit, which doesn’t sound like doomed to me.

2 SquidProQuo September 3, 2009 at 1:27 pm

Dude,

“The first netbook notebook was launched in 1997, that’s two years ago. ”

1997 was 12 years ago.

3 Jay Bika September 4, 2009 at 12:33 am

Turnips, in the world of electronics it seems that if you are not in the top slots, your product will not fare well in the long run as it will be a drag to the parent company.

SquidProQuo, tks for the correction.

4 Xias September 5, 2009 at 11:28 pm

@ Turnips

I don’t know, I think 1 is still a pretty valid point. Technically yes, phones are little computers but it also has to do with consumer perception. If you have the choice between a new Nokia netbook and a more seasoned manufacturer like Asus or HP or one of the other established brands, I’d be willing to wager that many would choose the latter.

5 Gerry - Refurbished Netbooks September 10, 2009 at 8:47 pm

I agree with point number 1 but for a different reason having to do with branding. Anybody here remember Xerox computers? Never took off because Xerox was a copier company and they could not overcome the copier branding when affixed to a computer. Same for Nokia in my opinion they will not overcome the phone branding. We will see…

6 Netbook News September 11, 2009 at 12:12 pm

Plus, i wanna add something, the nokia netbook is very expensive so that it can also effect its sales. Am i right?

7 Netbook Reviews September 12, 2009 at 8:33 pm

I do not agree with you Jay. Because also John Hwang has already say on this video http://www.mynetbookworld.com/netbook-news/videonokia-talks-about-the-booklet-3g-mini-notebook.html they have Booklet Team which is only focused on netbook market and in addition to this they better ones of booklet 3g.

8 Netbook Eric September 21, 2009 at 8:14 pm

The Nokia netbook doesn’t necessarily need to be the iPod of Netbooks to be a success. It seems to me that in this booming market a reasonably successful seller can boost a manufacturers overall sales because this market is growing so fast.

I will say that people seem to like form more than function in this market and the Nokia is pretty slick looking.

9 Netbook Accessories September 28, 2009 at 6:56 am

Is the Nokia 3g booklet not looking like it would slot into the smartbook market?

10 lccurtis1 December 17, 2009 at 7:53 am

No ones going to pay that price for a Nokia netbook. Also with most establishments offer free wifi who would want to pay for a data plan associated with owning one. Besides how are those netbooks that Acer and HP supplied to phone carriers? People prefer to purchase a netbook without the data services most of Acer and HP and almost everyone else are sold just as a stand alone unit. Nokia needs to sell the device without associating it with a wireless carrier and then drop the price. You can get a much better netbook for less than what Nokia is charging.

11 Sevo January 31, 2010 at 11:05 pm

Sadly the reviewer seems to be more geek trying to make a name for him/herself than a real expert. I mean really….where did you get your info and what is your background to justify yourself as an expert in such?

Nokia is the #1 maker of cell phones in the world. Their parent company is Nokian who is a very large automotive/bicycle tire company….which FYI was originally one of the largest lumber companies in the world at the turn of the century. They are hardly small potatoes.

Nokia has put out a very competitive and solid product that proves our friends in the Tundra did their research while eating their lefse and reindeer tongue.

12 Jay Bika January 31, 2010 at 11:10 pm

Sevo,

Just because a company is ginormous and has god-like powers does not stop it from making a dud.

Remember Coca-Cola and the New Coke? We can all agree that it’s a pretty powerful company, right? What about the most powerful country in the world that’s struggling to fight a small group of “men in caves”?

Also, where did I ever say that I was an expert? I am just writing a blog with my own opinions. FYI, one cannot call himself or herself an expert… others do.

But I guess that you are the expert in telling a real expert from a non-expert especially if the person was not vying for that credential…

13 Bram September 10, 2010 at 7:26 pm

I just wish other notebook/netbook manufactures also give same ability to put usim/sim card at their devices, I’m tired to plug/unplug my external modem.
If not, this Nokia still have something worthy to buy.

Using this netbook and still connected with internet, and NO external modem, is the most interesting thing to me.
Of course we also can do it using wifi+free hotspot, but not in the car (except you place wifi/satellite on your car).

And the price? Yes, it is really UNREASONABLE to pay that much for that small thing with little ability.
Especially when you can buy notebook/netbook that have same spec but with cheaper price, plus external modem.

Oh yeah, one more thing, can we make phone conversation with this Nokia?
I mean REAL PHONE CONVERSATION (voice or video call) and not using Skype or other must-download-than-install-but-must-pay-with-paypall-or-credit card-to-make-call software.

Leave a Comment

Previous post:

Next post: